Penguatan Transparansi dan Branding Desa Ilepadung melalui Digitalisasi Informasi

Abstract

This community service activity was conducted to assist the Government of Ilepadung Village, Lewolema District, East Flores Regency, in organizing village information materials to support their use in digital communication. The program focused on developing content to facilitate the dissemination of government information while introducing local potential through the village’s existing social media platforms. The activity employed a descriptive qualitative approach through four stages: observation and identification of information needs, coordination and socialization, communication material production, and publication and reflection. The program socialization was conducted on June 18, 2026. Data and content materials were obtained through field observations, communication with village officials, and documentation of activities, the local environment, community activities, and local potential. The direct outputs included visual documentation, information materials on village activities, communication narratives, and content materials published through the official social media platforms of Ilepadung Village. The social media account was not created by the authors but had already been established by another team member. The authors’ contribution focused on collecting materials, documenting activities, preparing narratives, and developing content. The activity resulted in more structured communication materials that can be reused by the village government. These outputs provide a foundation for digital information management rather than evidence of quantitatively improved transparency or engagement. Sustainability requires clear assignment of management responsibilities, systematic archiving, information verification, and a regular publication schedule.