Wastra Sebagai Media Edukasi Ekologis Dalam Mendukung Tujuan Pembangunan Berkelanjutan di Kota Samarinda
DOI:
https://doi.org/10.71094/vkj.v3i4.216Keywords:
Wastra, Environment Communication, Symbolic Interaction, Sustainable Development Goals (SDGs), SamarindaAbstract
Wastra refers to Indonesian traditional textiles, such as batik and Samarinda woven fabrics, which possess historical, aesthetic, and economic value as part of local cultural heritage. Amid increasing environmental issues, particularly water pollution caused by production activities, wastra has the potential not only as a cultural product but also as a communication medium for conveying sustainability values. This study aims to analyze the role of wastra as a medium for ecological education in supporting the achievement of the Sustainable Development Goals (SDGs) in Samarinda City, and to understand how symbolic interaction processes shape ecological awareness and practices in wastra production.This research employs a qualitative approach with a case study method focusing on the practice of Samarinda weaving in Kampung Tenun. Data were collected through in-depth interviews with artisans, the Joint Business Group (KUB) Putri Mahakam, batik activists, consumers, and the Department of Industry, Trade, Cooperatives, and SMEs of Samarinda City. The analysis was conducted using George Herbert Mead’s symbolic interactionism approach as further developed by Herbert Blumer.The findings indicate that the function of wastra as a medium for ecological education has not yet been integrated into promotional communication, such as exhibitions and tourism activities, resulting in only partial or fragmented contributions to the SDGs, particularly SDGs 8, 11, and 12. This study also contributes theoretically through the integration of symbolic interactionism, environmental communication, and the concept of communication fragmentation within the context of local culture.
Downloads
References
Arfan, N., Widiawati, D., & Ardini, S. P. (2024). Crafting the Future: A Sustainable Practice of Endek Woven Cloth in Jinengdalem Village, Buleleng District, Bali Province, Indonesia. Journal of Visual Art and Design, 16(2), 145-171. https://doi.org/10.5614/j.vad.2024.16.2.2
Beceiro-Cillero, I., Antelo, J., Verdes, P.V., Bento, F., & Fiol, S. (2025). Compost-based sustainable treatment for simulated textile dye effluents: Evaluating adsorption capacity and phytotoxicity. Journal of Environmental Management, 392, 126767. https://doi.org/10.1016/j.jenvman.2025.126767
Bungin, Burhan. 2008. Penelitian Kualitataif. Jakarta. Prenada Media Group
Carbonell-Alcocer, Alejandro., Romero-Luis, Juan., Gertrudix, Manuel.(2025). The role of communication in environmental awareness according to circular economy stakeholders. Journal of Environmental Management, Volume 374, 124112. https://doi.org/10.1016/j.jenvman.2025.124112
Cox, R. (2013). Environmental Communication and the Public Sphere. Sage
Florinav. 2024. Kearifan Lokal dalam Batik: Menghargai Nilai dan Tradisi Melalui Kain. https://florinavaniaindonesia.com/kearifan-lokal-dalam-batik-menghargai-nilai-dan-tradisi-melalui-kain/
Gould, Marie., Howson, Alexandra. (2021). Cooley and Looking Glass Self. Diakses pada 01 Februari 2026, https://www.ebsco.com/research-starters/history/cooley-and-looking-glass-self
Hadiprashada D, Budiman DA. Komunikasi Lingkungan dalam Budaya Masyarakat (Analisis Model Pesan Two Way Asymmetrical pada Lembaga Adat). J. Komun. [Internet]. 2019 Dec. 17 [cited 2025 May 15];11(2):213-22. Available from: https://journal.untar.ac.id/index.php/komunikasi/article/view/5920
Harsanto, B., Primiana, I., Sarasi, V., & Satyakti, Y. (2023). Sustainability Innovation in the Textile Industry: A Systematic Review. Sustainability, 15(2), 1549. https://doi.org/10.3390/su15021549
Jayarathna, Chamari., Ryley, Tim., Caldera, Savindi., Shooshtarian, Salman., Wong, Peter SP., Zaman, Atiq., Ruiz, Ana Maria Caceres. (2025). Role of Training in Changing Designers Attitudes and Behaviour in Optimal Use of Products with Recycled Content in the Construction Sector: A Systematic Literature Review, Resources, Conservation & Recycling Advances, Vol.25, 200248. https://doi.org/10.1016/j.rcradv.2025.200248.
Kinanti, Salsabila. (09 Januari 2026). Kenali Karakteristik Pewarna Sintetis Batik: Jenis, Kelebihan, dan Tantangan yang Perlu Diperhatikan. Diakses pada 11 Maret 2026. https://batik.go.id/index.php/post/read/kenali_karakteristik_pewarna_sintetis_batik__jenis__kelebihan__dan_tantangan_yang_perlu_diperhatikan_0
Lam, M.M.L., Wong, C W. Y.,Chan, W.T.Y., Leung, C-h., & Cheung, M.-c. (2019). Effects of Institutional Environmental Forces on Participation in Environmental Initiatives. Resources, Conservation and Recycling, Vol. 150. https://doi.org/10.1016/j.resconrec.2019.06.036
Niinimaki, K. (2020). Sustainable Fashion in a Circular Economy. Sustainability, 12 (16), Alto University. https://acris.aalto.fi/ws/portalfiles/portal/32741472/sustainable_fashion.pdf
Maharani, Suci Trisia, & Tatang Muhtar. (2022). Implementasi Pembelajaran Berbasis Kearifan Lokal untuk Meningkatkan Karakter Siswa. Jurnal Basicedu: Research & Learning in Elementary Education, 6(4), 5961 – 5968.
McQuail, D. (2020). McQuailsl’s Mass Communication Theory. Sage. https://doi.org/10.4135/9781036235246.n16
Moleong, Lexy J. 2002. Metodologi Penelitian Kualitatif. Bandung. Remaja
Rosdakarya
Narwastu, Lira Angger & Agus Dody Purnomo. (2023). Padu Padan Wastra Indonesia Pada Kreativitas Gen Z. CandraRupa: Journal of Art, Design, and Media, 2(1), 45. https://doi.org/10.37802/candrarupa.v2i1.324
Niinimaki, K. (2020). Sustainable Fashion in a Circular Economy. Sustainability, 12 (16), Alto University. https://acris.aalto.fi/ws/portalfiles/portal/32741472/sustainable_fashion.pdf
Purbasari, et al. (2021). A Touch of Indonesian Local Wisdom for the Concept of User Interface (UI) Design of Nusantara Traditional Wastra Digital Repository (NTWDR). IOP Conference Series: Earth and Environmental Science
Purwanto. (2018). Hasil Uji Beda Warna Bahan Alami Sebagai Salah Satu Alternatif Pewarnaan pada Bahan Kain Batik. Jurnal Itenas Rekarupa © FSRD Itenas Vol 5, No.1. ISSN: 20088-5121
Santiyuda, P., Purnawan, N. L., & Gelgel, N. M. R. (2023). Kampanye #Berkaingembira Dalam Membangun Kesadaran Generasi Z Akan Budaya Berkain. Jurnal Communio : Jurnal Jurusan Ilmu Komunikasi, 12(1), 1-12. https://doi.org/10.35508/jikom.v12i1.7365
Schiaroli, Valerio., Luca Fraccascia, Rosa Maria Dangelico. (2024). How can consumers behave sustainably in the fashion industry? A systematic literature review of determinants, drivers, and barriers across the consumption phases. Journal of Cleaner Production, Vol. 483, 144232. ISSN 0959-6526,. https://doi.org/10.1016/j.jclepro.2024.144232.
Samarinda Satu Data. (2017-2024). Jumlah dan Tingkat Pencemaran Lingkungan. Diakses pada 20 Maret 2026. https://satudata.samarindakota.go.id/kategori/e9c00820-2c51-11ed-9337-19ddc16e4889/jumlah-dan-tingkat-pencemaran-lingkungan
Wahyudin, U. (2017). Strategi Komunikasi Lingkungan Dalam Membangun Kepedulian Masyarakat Terhadap Lingkungan. Jurnal Common, 1(2). https://doi.org/10.34010/common.v1i2.576
West, R., & Turner, L. H. (2017). Pengantar teori komunikasi: Analisis dan aplikasi (Edisi ke-5, Buku 1; M. R. Ardianto, Penerj.). Salemba Humanika
Widyani AI, Wiyoso A, Andraini NI, Jesslim GL, Patricia R. Weaving worlds together: Wastra Nusantara’s Role in Cross-Cultural Creative Initiatives. Journal of Integrated Community Engagement and Sustainable Development (JICESD). Volume 1, Issue 1, 2025: 7-15. https://doi.org/10.24912/jicesd.v1i1.34809
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2026 Kadek Dristiana Dwivayani, Harry Isra Muhammad, Andi Aqil Ajrun Adhim, Yaasiina Nur Laila Aprilia, Alyda Khairunnisa
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
